Jeff Gross - Getty Images
Abner Mares could face Anselmo Moreno in a bout of two top fighters, but the two will likely just fight on the same card. (Photo by Jeff Gross/Getty Images)
James Foley is back this evening at Bad Left Hook with his latest piece.
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Five years into Sugar Ray Leonard's career, he had already beaten Wilfredo Benitez, Roberto Duran and Tommy Hearns and was universally regarded as the best pound-for-pound fighter in the sport and the legitimate champion at welterweight. Pernell Whitaker needed about five years to become the unified lightweight champion of the world with dominant performances against the likes of Azumah Nelson, Greg Haugen, Jose Luis Ramirez and Roger Mayweather. And fellow Olympian Evander Holyfield, with less than four years as a pro, was the unified cruiserweight champ with resounding wins over two of the best of all time in that division, Dwight Muhammad Qawi (twice) and Carlos DeLeon. Andre Ward, in December, easily outclassed Carl Froch and was awarded the legitimate championship at 168 lbs. almost seven years to the day of his professional debut. What took him so long?
At a certain point in boxing's often ignoble history, the philosophy seemed to change. Real superstars were always afforded a certain protection in terms of avoiding potentially difficult fights through inventive matchmaking. That's nothing new. But the guys who became stars generally had to beat the best to become the best. They actually earned the luxury of choice by taking on and beating the toughest opponent possible at some point. Angelo Dundee, Leonard's trainer/advisor, famously held off on the Hearns meeting for a year or two, to raise their profiles and give his fighter more time to develop. Leonard and Hearns ended up meeting in their absolute primes and the result was an all-time classic fight. When they staged a rematch eight years later, they were still both younger than Manny Pacquiao and Floyd Mayweather will be, should they ever deign to meet.

These days, the path to the top isn't about taking on all comers. It's about taking the fights with the lowest risk until you absolutely have no other choice. And I'm not calling out either of the two gentlemen who could be involved in a mega-fight for the ages. I don't think Mayweather took an easy path when he challenged then-undefeated top contender Diego Corrales at 130 lbs. and moved up to fight the legitimate champ, Jose Luis Castillo, at 135. And I hope Pacquiao's record speaks for itself; if not, let's just say the fights with Marco Antonio Barrera, Eric Morales and Juan Manuel Marquez are a good place to start if anyone doubts his credentials. Mayweather and Pacquiao are rightfully at the top of the sport and the only guys they're truly guilty of not fighting are each other. Painful as that is, I'm not going to attempt to be the millionth guy to throw my two cents in on it. Ultimately, I'm just another disappointed fan who wants to see the best two fighters of the era vie for supremacy.
What actually got my blood boiling on the subject of match-making was reading the news of a proposed Golden Boy double-header featuring Abner Mares and Anselmo Moreno, but of course not against each other, certain to air on a premium cable network. The reason for this is laughably transparent. Moreno hails from Panama, has virtually no fan-base and no name recognition, and fights in a tricky defensive style that would be difficult for anyone in the division to crack. Mares doesn't have a significant following either but he's the type of fighter you can imagine Golden Boy having grander designs for: aggressive and athletic, good-looking and well-spoken, bilingual and undefeated. If ever there was a spoiler, Moreno is that guy. The problem is Moreno deserves the fight. Mares is a very good fighter and I'm not in the least bit ruling him out should that contest take place. He too deserves the chance, as a young fighter aspiring to be great, to take on his best competition, because that's how you become "a star" in this sport, at least it always has been. But this is boxing, what the hell did ‘deserve' ever have to do with anything?
With the supremely talented Nonito Donaire leaving the bantamweight division, Mares vs. Moreno is a legitimate #1 vs. #2 match-up. Instead, we'll probably end up with Mares against Eric Morel, a 36 year old blown-up former flyweight titlist whose disadvantages will include height, reach, speed, power and every other imaginable category. Who Moreno ends up fighting is anyone's guess. Afterwards, we'll undoubtedly hear that Mares vs. Moreno will be the ‘next' fight. It's always the next fight these days.
In all fairness, both of these guys are coming off of big wins against top-ranked bantamweight contenders. I don't have a huge objection to taking a softie before meeting the most difficult tests of their careers, each other. But tune-up fights shouldn't be on premium cable networks. The cable networks and promoters have created a monster where a good of deal of fighters simply will not fight without a network platform and, more importantly, payday. Reversing that trend starts with companies like HBO, more powerful than all the Top Ranks and Golden Boys put together, refusing to fork over cash and valuable time slots for glorified mismatches. Showtime recently was reported to have turned down Lucian Bute vs. Carl Froch, a perfectly good fight (better than that, in my opinion), yet they purchased Paul Williams vs. Nobuhiro Ishida as a main event for February 18. While the Bute-Froch fight likely would have come at a higher cost, I have a hard time believing Paul Williams, accustomed to million-dollar paydays on HBO, isn't being handsomely compensated for that fight. Bute-Froch pits the bona-fide #1 and #2 challengers to Andre Ward's crown in the 168 lb. division, one you may be familiar with since this same network just aired a mega-tournament over the last two years that yielded Ward as the super-middleweight champion. Williams-Ishida features a guy almost everyone thinks is over the hill against a guy no one ever thought was any good.
In encouraging news, it sounds like Top Rank is sincere in matching up featherweight sensation Yuriorkis Gamboa with certified action star, lightweight Brandon Rios. Two undefeated fighters with complementary styles destined to push themselves to places they've never been. These kinds of fights create superstars out of the winner and more often boost both men's stock than not. Perhaps Top Rank realized it's not worth protecting a guy with 500 fans in the hopes that in five years he'll have 5000 fans. Throw him into the fire and let him reveal himself. If he succeeds, maybe one day he'll have 5 million fans. The luxury of Gamboa-Rios is no matter the outcome, Top Rank has the winner.
Promoters have to stop being so short-sighted with the careers of their young fighters. And networks need to stop buying whatever garbage the promoters feed them. The former president of HBO would have served himself better if he had the mettle to simply look a few people in the eye when he needed to, and simply say "No."
1 recs | 24 comments
Good article.
This is what is so discouraging about boxing to me, and why I prefer to watch mid or even lower level guys on FNFs rather than the big events on Showtime and HBO. Records have become such flimsy indicator of fighter quality because everyone’s obsessed with keeping their fighter’s record perfect, I have to come on BLH to see which 15-0 fighters are any good and which are just protected.
gzl5000 - January 29, 2012
Exactly how I feel. Exactly.
BoxAnne - January 30, 2012
To add to the list of issues above
There is fan standards and network bias. Both fans and networks in an unheathy symbiosis, place far too much emphasis on being undefeated.
That ‘premium’ has served neither well. Nor has it served Boxing.
Floyd is but a symptom of this new boxing culture but the perceived reverance for the ‘0’ is part of the reason that too many a fighter, promoter and manager fail to make the best and thus the most dangerous fights.
There is ample blame to go around but reading in the boxosphere, one quickly gets the impression that losing once let alone more often is a certain death in fandon and marketing.
Personally, I love losses the way I love knockdowns. I want to see how the ‘best’ respond when they are truly tested.
I look no further than Muhammed Ali getting up after being knocke on his behind by Joe Frazier and losing…only to go on to be considered by many of his generation as the GOAT.
pakinpower - January 29, 2012
There are tons of examples of losses making fighters stronger:
Sugar Ray Leonard losing to Roberto Duran, then making him quit in the rematch.
Joe Louis getting knocked out by Max Schmeling, then brutalizing him in the return.
Duran losing to Esteban Dejesus, and destroying him in the rematches.
It can show maturity and definite growth as a fighter to be able to return from a loss stronger than before.
Kory Kitchen - January 30, 2012
And to think that a great fight between two top fighters would bring the chance of a rematch, and then possibly a trilogy – greatly raising the profile of the bouts.
But obviously can’t have any epic trilogies if the first fight never happens…
Radu - January 30, 2012
I respect keeping a 0 on your record. Ruins the sport, but who likes losing if you don’t have to?
I think the problem to this is the infrequency of rematches. For example: Hopkins has losses, but he’s avenged most of them. But some people get beat and never get a chance to avenge that loss, and thus are made to look like inferior boxers.
RyanSexton - January 30, 2012
And some like Vladimir don't care
They leave the Ross Purity’s and Corrie snaders and move on.
No one needs a defeat but very few ATG have a spotless record and even fewer made history without risking it against the best of their time.
pakinpower - January 30, 2012
Or you send big brother out to retrieve your lunch money from the bully.
Scott Christ - January 30, 2012
I don't understand the hate for Paul Williams?
Why mention Paul Williams but not say anything about Chavez taking soft fights? Tall Paul is not over the hill, he just had two bad fights. And not to mention the reason Showtime is passing on the Froch vs Bute fight is more of a contract issue as they don’t want to waste the last fight of the deal with Bute on a fight between him and Froch when they want to save that for the Ward vs Bute fight. Also I would doubt that Sho is paying Paul a large payday probably will be lower 6 figures. And HBO only paid big paydays to Paul when he was fight Martinez, Wright etc…(top level comp). Come on if your are going to write this stuff do more research and come with an objective point of view….bad article not worthy of Bad Left Hook.
DL3 - January 30, 2012
Well, thank you for the critique. There’s no hate for P-Will, he’s one of my favorite fighters to be totally honest with you. But I don’t think many people consider the man to be in his “prime” anymore, and if you don’t take my word, google the recaps of his fight with Lara. Also, he consistently made a million bucks a fight including against Erislandy Lara (or 800K or something like that). He was fighting top-tier competition, I grant you that. I would bet he gets 500K against Ishida, but we’ll likely find that out in a couple weeks. My point is, I don’t begrudge him for making money, that’s what a fighter should do. But at this point in his career, a fight against Nobuhiro Ishida should be on Friday Night Fights, not headlining a Showtime triple-header.
JFoley - January 30, 2012 via mobile
Probably should have looked this up before responding, but Williams made 1.5 mill against Lara, a guy coming off a gift draw on ESPN. Lara made 135K.
JFoley - January 30, 2012 via mobile
So it’s a bad article and not objective because…you like Paul Williams. I mean that’s really all you’re saying here.
Bullshit. They made clear they’ll take a worse fight (Bute vs Andre Dirrell) so it’s not about saving that contract for the Ward bout. Shockingly, Dirrell was at that time managed by Al Haymon, just like Paul Williams and Andre Berto and Gary Russell Jr, who will all be on Showtime in February, and only one of them (Berto) is in a good fight.
Scott Christ - January 30, 2012
I think it is a bad article because of the examples
I think using Paul as an example is what really makes me think this is a bad article. The point of this article is that the best fighters don’t want to fight each other and that the Showtimes and HBO’s of the world are paying big money for bad fights. And Paul Williams is to me the worst example of that. Outside of his next fight (the Lara fight was still vs a mid level guy) he has always wanted top guys and he has taken on only the best that was willing to fight him. So using him as an example when you have Chavez Jr., Alverez…Cotto…guys who are avoiding all real challengers in the 154-160 class to me makes this a bush league article. If Paul is so over the hill..I bet none of those other fighters that I just named would step in the ring with him right now…now maybe if he has another bad showing they would be willing to fight him. But if he puts on a good show and looks good. none of those guys would even think about fighting him. And thats whats wrong with boxing….Guys only want fights that pay big money with little risk. (good business model for fighters but bad for the fans and the sport).And to say that Paul is the example of that, even though he has openly said he would fight Martinez again even after being KO’d shows me that he is willing to put it on the line vs the best even if he knows has a chance to lose, I could go on and on..but I think you get my point
DL3 - January 30, 2012
Look, I’m not blaming Paul Williams for taking this fight and the more he gets paid, the better for him! Williams has consistently fought top guys and tried to make bigger fights with guys who wanted nothing to do with him. I like Williams, a lot. As a fighter and a a person. I disagree with you that the guys you named, Alvarez and Cotto, would dodge him right now at this moment. If Williams had any name cache, and let’s be honest he doesn’t compared to the guys Cotto and Canelo are looking at, I am positive they would both be eager to fight him, based on the Lara showing among other things. Of course there probably are better examples to make the point I was trying to make, but looking ahead at the schedule, Williams-Ishida was the most glaring ‘fight that shouldn’t be on HBO or Showtime’ I could find. I think we think the same thing is wrong with boxing, a guy looks good and noone wants to fight him. And it’s tough to force those fights when networks will buy stuff like Williams-Ishida. If you’re happy with that fight as a main event on Showtime, cool. I’m not saying I’m not gonna watch it. Just think they could do better.
JFoley - January 30, 2012
Rubio vs Chavez is just as bad if not worse :) come on Rubio...
And my point exactly….Williams has more name recognition than any guy that Chavez or Alverez has fought to date, but you never hear his name come up in fight talks with either. But I agree I think I am his biggest follower and I am a die hard boxing fan that loves his style and I think he is a great guy. But to get a following you have to be loved or hated and he is not “loved” and nor is he “hated” Plus he is a good fighter which makes the risk not worth the reward for top guys.
DL3 - January 30, 2012
Andre Ward is a good example of a guy that’s slowly but surely taken on better and better (more dangerous) fighters.
the section of a Fighter’s Heart featuring him and his coach is interesting in how they breakdown their match ups and his run through the olympics/avoiding international competition as a way of avoiding being scouted by long time amateur boxers around the globe.
mayweather fighting whoever he fought last, Marquez way above weight and PBF not bothering to make weight….it’s just a joke.
theworldsoldestsport - January 30, 2012
I can tell you pay a lot of attention.
Scott Christ - January 30, 2012
You should research who ‘whoever" is… They’re fighting again on the 11th. Lmao.
Clove_art - January 30, 2012
i agree instead of fighting each other, they are fighting on the same card? against b level opposition. top rank was trying to do that with gamboa rios but i think hbo said no even though i am sure top rank was trying get a fight for gamboa at a higher weight to prepare him for 135
Vicmatic1 - January 30, 2012
HBO was fine with the double-header, but the opponents (John Molina and Rocky Martinez) both balked or had promotional issues or whatever.
Scott Christ - January 30, 2012
Boxing fans need to be educated that a loss isn’t be all and end all for a fighters career. MMA has done this with great success. Once thats done, a lot of the risk involved with testing fighters goes too.
The amount of people calling for Hatton to retire after the Mayweather loss was shocking to me.
Shitali Klitschko - January 30, 2012 via mobile
Billy Dib, Koki Kameda, Pongsaklek Wonjongkam
dont forget these clowns
dasilversurfer - January 30, 2012
Very Good Article
Very insightful.
REC’D
Matt Mosley - February 2, 2012
Rec'd
I only just had the chance to read this.
No.1 reason for all this bullshit is GREED, by the promoters, managers and the fighter’s.
As you say short-sightedness (checking the old Collins for that one) is also a primary factor.
Matt Mosley - February 2, 2012
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